nick gamma
Creative Direction + Strategy + Branding / 203.615.2294 / nick@nickgamma.com
Experience
Design Director / ViacomCBS Creative + Strategy / 2005 – 2020 / nickgamma.com
» Lead, manage, direct, design and develop a high volume of large & small scale creative projects from concept to execution while collaborating with teams of 2-8 people
» Strategically establish and drive brand awareness for internal and external
clients through brand development and marketing campaigns
» Hire, direct, mentor, and lead a multi-disciplinary staff of up to 5 full time art
directors and designers, as well as multiple freelancers and interns
» Manage budgets for individual projects, freelance designers, illustrators &
photographers
» Projects include, national trade ad and OOH campaigns, activations,
experiential marketing, websites, mobile apps/UX design, digital ad
campaigns, social media elements, logos, identity systems, annual
reports, packaging and more
Creative Director - Owner / Hops & Branding / 2014 – present
» Build small businesses by creating meaningful craft beer & distillery
brands that connect with consumers through design and branding
» Partner with clients to establish their identity and brand through
crafted evaluation
» Design of logos, labels, cans, merchandise, social media and websites
» Knowledge of all print and production processes including direct-to-can,
label and shrink wrap printing
» Working knowledge of TTB and beer regulations
Senior Art Director / Jive Records, Zomba Recording Corp. / 1998 – 2005
» Art direct and design 100+ music packages for recording artists within
Rap, Pop, Rock, Blues and Gospel genres, from concept to finished
product
» Produce and direct 50+ photoshoots throughout the United States
and Canada. Responsible for hiring and negotiating contracts with
photographers, hair/makeup artists, clothing stylists, catering,
booking travel and photo studios
» Work directly with high-profile artists and management including, A Tribe
Called Quest, NSYNC, Backstreet Boys, BDP, KRS-ONE, Buddy Guy, Weird
Al Yankovic, Matthew Sweet, and Fred Hammond
Skills
Adobe Illustrator CS, Adobe Photoshop CS, Adobe InDesign CS, Adobe LightRoom, WordPress CMS, Elementor, Adobe XD, Limited Knowledge of HTML and CSS, Visual Design for Web & Mobile, Studio Photography, Workfront, Keynote, Powerpoint, Mailchimp
UX Design - Heuristic Analysis, Research, Affinity Mapping, Empathy Maps, Personas, User Stories, User Flows, Sketches, Wireframes, Prototyping, Usability Testing
Education
Associates Degree / Advertising Design - Fashion Institute of Technology
Exchange Student / Graphic Design - Instituto Europeo Di Design, Milan Italy
Certificate / HTML & CSS - Noble Desktop
Certificate / Visual Design for Web & Mobile - Noble Desktop,
Certificate / UX Design - Springboard
Recognition
Gold Award Packaging - CT Art Directors Club
Print Magazine - Regional Design Annual 2009
Gold & Silver CTAM Mark Awards
Platinum & Gold Promax BDA Awards
Platinum & Gold Creativity Awards
The Best CD Cover Book
Hatch Show Print Show Poster Book
Ego Trip Book of Rap Lists
Book of Hip Hop Cover Art
Oh Beautiful Beer.com
30 Best-Looking Beer Cans in America - Ceros.com
Interviews with 16oz Canvas, Egotripland & Uproxx
Record Packaging of the Year - 2 X Nominee - Gospel Stellar Award
Other
Instructor - Advanced Graphic Design, Parsons School of Design/New School,
Instructor - CD Package Design, Parsons School of Design/New School, Continuing Ed.
Featured Speaker - Art Directors Club Tulsa, OK
Panel Speaker - Design Night Out - Drink, Hartford, CT
Guest Lecturer - Sacred Heart University - Branding, Fairfield, CT
Guest Lecturer - New York City College of Technology - Pro-Social, Brooklyn, NY