Branding & Design Concept
Monigle was one of several agencies to pitch AMD in response to their request for a rebrand. I worked together with the Chief Creative Officer to create a visual language of type, color, photography style, patterns, and holding devices that represented our proposed brand positioning - Accelerating Achievement. We then created a mock website, touchpoints, and a campaign concept to help support our positioning. These were used to build out our pitch deck which was then presented by the CCO.
Role - Creative Director & Designer
Chief Creative Officer - Mark Thwaites
Senior Designer - Alex Michalko